Template-type: ReDif-Paper 1.0
Author-Name: Ouwersloot, J.
Author-workplace-name: Marketing & Supply Chain Management
Author-Name: Tudorica, A.
Author-workplace-name: Externe publicaties SBE
Title: Brand personality creation through advertising
Series: METEOR Research Memorandum
Creation-Date: 20010101
Number: 039
File-URL: https://cris.maastrichtuniversity.nl/ws/files/1667462/guid-f5de2345-4260-4bc6-a2ea-a663f99de2c9-ASSET1.0.pdf
File-Format: application/pdf
File-Size: 315660
Handle: Repec:unm:umamet:2001039
DOI: 10.26481/umamet.2001039