Template-type: ReDif-Paper 1.0
Author-Name: Hoekstra, J.C.
Author-workplace-name: Externe publicaties SBE
Author-Name: Schijns, J.M.C.
Title: There is no need for more than one definition of direct marketing
Series: METEOR Research Memorandum
Creation-Date: 19960101
Number: 001
File-URL: https://cris.maastrichtuniversity.nl/ws/files/1525200/guid-f81290aa-faa5-4b3b-a4fe-89c20bcaac4c-ASSET1.0.pdf
File-Format: application/pdf
File-Size: 47074
Handle: Repec:unm:umamet:1996001
DOI: 10.26481/umamet.1996001